Thursday, October 15, 2009

My Fabulous Friend Gayla Bentley WINS big on Shark Tank

And Nell Merlino blogs about it in her Make Mine a Million$ Blog

Bring It Big

October 14th, 2009

Gayla Bentley’s appearance on Shark Tank last night was truly inspiring. She spoke passionately for her own business and for the millions and millions of women who wear clothing larger than a size 12. When the male Sharks suggested that women over size 12 don’t care about fashion - Gayla didn’t skip a beat - she disabused them of that notion immediately. Women want to look fashionable no matter what their size! For other business owners who are planning to present to potential investors/sharks Gayla did so much right.

Gayla’s pitch was some of the best television I’ve seen in a long time. She dripped personality and confidence, which wasn’t just to seem likeable – Gayla’s brand is hinged on her own sass and style, which she was selling just as much as her products. Most importantly, she knows her numbers backwards and forwards and had quantifiable evidence to answer all of the Shark’s questions. They asked how she could open a flagship in this economy, and she said that she had turned half of her showroom into retail and was up 137%! There was plenty of debate going on in what was the longest, and most revealing, segment of the show, but Gayla never lost her poise and conviction that she knew her business best. Ultimately she got the $225,000 investment she came for, and the support of Daymond John and Barbara Corcoran. I know that we are going to watch Gayla soar over the million-dollar mark very soon.

Every woman in business needs to watch this clip of Gayla and learn how to make a deal like she did.

I loved at the end of the segment Gayla turned around with her crew of plus size models and said “C’mon girls, let’s go eat!”

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