Excellent Photographers Need Only Apply.
“School is a great place to photograph kids, an amazing place. In a very quick moment you can create a quality portrait, build a child’s perception of being photographed, please a parent AND make money.
Mugshots School Photography represents some of the most talented photographers in the business. Becoming a Mugshots photographer is not easy as our qualifications are comprehensive. Our training program is rigorous but once you are certified you have the power of many at your back!
Why Photograph in Schools?
It is fun, profitable and a great way to expand your higher end portrait business. Talk about “target marketing”! Having diversity in product line in an economy like today can represent the difference between success and failure as a photographer. The seasonality of the work complements wedding photographers especially. Your weekends are free and most days you are finished by early afternoon.
What does it take to photograph schools?
Besides an excellent eye, keen sense of timing, a genuine love of children. and the water retention of a camel, you need systems. No matter how great your photographic skills your success will completely depend on systems and back-end production. Matching name and image data, ordering information, time deadlines require military precision. The last thing a busy photographer wants to do is manage the production demands of volume photography. It will erode your creativity and suppress your desire to shoot. Mugshots has created the tools and technology infrastructure so our fabulous photographers can really shine!
The Mugshots School Photography model is unique. It encompasses both art and commerce. We teach photographers how to harness their skills into the pinpoint precision of consistentency and the flexibility of creativity. We provide you with tips, tricks and tools. We educate you in lighting needs, crowd control and the posing skills that will make you royalty in the wedding circles.
How do you get the jobs?
The Mugshots marketing machine is fun and focused. We have a fully branded identity that is proven. Our marketing materials are creative and effective. We work with you to target your schools and teach you how to best obtain access to those jobs. As the power of our network continues to grow, each of our photographers success supports your growth. Education is key to understanding the needs of both schools, parents and kids. Mugshots cares about ALL of our clients and we provide you with that knowledge as well. We work with our photographers to best present their talents and put a high level of professionalism on their school product offering. If you want to compete with the large school photography companies you need to have a strong sales team at your back. Mugshots is that team.
Consumer Sales
Mugshots uses a combined system of sales- traditional school placed orders as well as online. There are many online image galleries available to the professional photographer but very few that are focused on the unique needs of photographing in the schools. This is an emerging market and Mugshots is at the forefront of meeting and expanding this sales engine. Trust us, you can’t just upload a bunch of images and see successful sales. We have the experience, knowledge and technology to provide a positive journey to purchase. We also have the customer service number that keeps your studio phone ringing with jobs, not complaints. Let’s face it, out of 200 students photographed someone isn’t going to be pleased, you may have stood on your head to get that expression but if the hair wasn’t parted on the left side… don’t want that call? Good, cause we are there to handle all customer communication as it relates to orders and school services.